AFEW and Diadora celebrate the heritage of Dino Russo and the impact he had on the world of tennis with the release of the B.560 ‘Dino Russo.’ Its silhouette is a fusion of tennis and fashion, inspired by the greatness on the court, and made for the needs of the street.
This collaboration is to pay homage to the Italian tennis player Dino Russo, the best player who never turned pro. AFEW x Diadora B.560 ‘Dino Russo’ is made in Italy, with handcrafted luxury leather. The Diadora B.560 is the signature sneaker of German tennis legend Boris Becker.
Tennis, elegant and historic, etched its mark on fashion’s soul. Early legends such as Suzanne Lenglen and Bill Tilden brought a sense of style and flamboyance to the court, but the main impact on the fashion world started with the rise of televised matches with players like Boris Becker, Björn Borg or Martina Navratilova.
While the world was celebrating the newly famed masters of the racket, one of the greatest talents of the sport stayed true to his passion, not seduced by potential wealth and fame: Dino Russo.
Since his youth, Dino’s love for the sport consumed him. He dedicated hours and hours to it, pushing his techniques to the limit.
The joy of the game, camaraderie with peers, and the beauty of competition was what he prized above materialistic rewards. The tennis world marvelled, witnessing Dino’s resolute path and steadfast creed. Titles, accolades, and wealth were not his pursuits; his legacy surpassed mere worldly gains.
A fine selection of materials is used on the upper: high-quality pigskin nubuck, and tumbled leather mixed with textile. The EVA midsole provides comfort and stability, while showing artificial wear and tear like you just returned from the clay court.
The AFEW x Diadora B.560 ‘Dino Russo’ will retail for 230€ / $250 USD. It will launch on the 22nd of July and be exclusively released at AFEW in-store and online. Make sure you sign up to our newsletter, so you can stay up to date! For other AFEW features, click HERE and for sneaker features, click HERE.
