Wednesday, September 10, 2025
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HSDT x adidas ‘Intimidation’ Low

ICYMI

Jay Mijares
Jay Mijareshttp://thekickzstand.com.au
@thekickzstand @itsmorethanjustsneakers #succeedonpurpose

HSDT (HAL STUDIOS DESIGN THINKING) and adidas are back for round two — reuniting to bring back the legendary “Intimidation” Low.

First conceptualised in 1999 by adidas designer Shane Ward, the Intimidation was born from the pioneering Feet You Wear series — a line engineered to mimic the foot’s natural form. Its bulbous, sculpted design and ergonomic sole gave athletes a low-to-the-ground feel and a more instinctive response. Over the years, this silhouette became a blueprint for future adidas innovations and a foundation for several of the brand’s most iconic sneakers.

Now, more than 25 years later, the Intimidation Low makes its return — this time reimagined by HSDT design director John Bouquet. The revival stays true to its DNA while pushing into new territory, drawing on the design philosophy of biomorphism — shaping functional objects based on forms found in nature.

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Expect fluid lines, anatomical precision, and the same unmistakable low-slung stance. The updated build introduces a one-piece translucent RPU moulded cage — a seamless organic exoskeleton inspired by river systems, skeletal anatomy, and amphibian textures.

Other key details include:

  • Lightweight mesh uppers
  • Carbon-fibre heel counter
  • Ripstop overlays
  • Reflective accents for a futuristic edge

The drop comes in two elemental colourways:

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  • Meteorite – Textured black uppers, reflective trims, and a gum rubber sole. Dark, dense, molten energy.
  • Dolomite – Off-white seamless upper, contrast black ripstop, and red tab accents. Clean, mineral, refined.

Captured by Kev Bouquet, the campaign was shot at the foot of an active Indonesian volcano — placing the Intimidation Low in its natural element, surrounded by fractured rock and flowing lava fields.

The HSDT x adidas ‘Intimidation’ Low limited-edition release are now available exclusively at hsdt.net.

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