Thursday, April 18, 2024
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Curry Brand x Charity Bounce Basketball Court

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Jay Mijares
Jay Mijareshttp://thekickzstand.com.au
@thekickzstand @itsmorethanjustsneakers #succeedonpurpose

As part of its global mission to “Change The Game For Good”, Curry Brand, powered by Under Armour, has proudly forged a partnership in Australia with Charity Bounce, an organisation that exists to inspire change, build resiliency and positive job opportunities for young people at risk, using the power of sport. As part of the ongoing partnership, Curry Brand has committed to rejuvenating the facilities in Arncliffe New South Wales, Australia used for Charity Bounce programs, into the first official Curry Brand basketball court outside of the United States.

Stephen Curry has long been dedicated to making basketball accessible both on, and off the court. However, in order to be better, athletes need the opportunity in the first place, where they can explore and nurture their unique sporting talents. Through Curry Brand; footwear, apparel, and accessories are backed by Under Armour’s performance product innovations. The driving purpose is to invest in under-resourced communities around the world and support young athletes facing challenges, with access and opportunity to help pave their way from potential to greatness. Founded in 2016, New South Wales, Australia, Charity Bounce is Curry Brand’s first international partner.

The newly developed Arncliffe Youth Centre is focused on supporting young athletes in the Bayside Council region, but it became apparent that the hard floor courts were unsuitable to host elite basketball programs or attract athletes to invest their time to engage with the charity’s longer-term initiatives. Charity Bounce is now set to transform the centre into a world-class sports facility where, through this partnership with Curry Brand and Under Armour, will install a Curry Brand FIBA-approved floor that will provide not only a top-of-the-line play surface, but a glistening centre stage for all future Charity Bounce programs and initiatives.

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With the new court installed, Charity Bounce will launch a calendar of weekly programs and initiatives to support and empower youth athletes in the neighbourhood and surrounding areas. Local primary and high schools will be welcomed to access the new court and engage with Charity Bounce on its plans to deliver resiliency basketball and social impact programs to more than 5000 youths. Additionally, the venue upgrade will also be accessed by a range of other community partners and sports program providers, in partnership with Bayside Council.

Stay up to date on Curry Brand powered by Under Armour by following @UnderArmourAU and using #ChangeTheGameForGood or shop the latest Curry Brand collection by visiting www.ua.com. Make sure you sign up to our newsletter for updates. For previous Under Armour features, click here and Curry Brand features, click here.

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