Ad
Sunlight Station

Adidas Sign Beyoncé as a Creative Partner

ICYMI

New Balance 327 – Homages to it’s History

New Balance has gone back into the mindset of a runner and designer 30 or so years ago and created a whole...

LG Signature OLED Rollable TV

Say hello to the future of TV's with this stunning LG Signature OLED TV R. This TV maximises your living space, watch...

NBA KICKS ON COURT #8

It’s been a long time, I shouldn’t have left you, without a dope list to step to. With the...

PRAHRAN SUMMER JAM: SCHEDULE

We are on the eve of the Prahran Summer Jam and the hype is getting real. 10 teams battling...

Adidas have announced a partnership with Beyoncé and her 3 year old brand Ivy Park.

Beyoncé will sign on as a creative partner with Adidas and re launch her Ivy Park brand, and is set to launch a signature shoe and apparel. 

Beyoncé says “This is the partnership of a lifetime for me. Adidas has ha tremendous success in pushing creative boundaries. We share a philosophy that puts creativity, growth and social responsibility at the forefront of business. i look forward to re-launching and expanding Ivy Park on a truly global scale with a proven, dynamic leader. 

There is no current word on when the products might launch but we are sure there will be a hype surrounding what the mega star releases when the time comes. 

Let us know what you think about the partnership and what it might mean for the brand. 

Latest article

Denim Tears x ASICS GEL-MC PLUS™

Denim Tears and ASICS announce their first ever collaboration. This two-shoe pack is built on the GEL-MC PLUS™ model, marking the first-time...

The Sneaker Laundry LED Drop Front Shoe Box Review

We were fortunate enough to get a hold of The Sneaker Laundry LED Drop Front Shoe Box Magnetic in Black. For a...

Quiccs x adidas Forum Low ‘Stripes Earned’

We are excited to introduce to you the latest collaboration project by Quiccs. If you haven't heard of him, then you better...

The ‘ASICS Collective’ Collaborations Initiative

ASICS is pleased to announce the official launch of the 'ASICS Collective' collaborations initiative. A gathering of creatives and like-minded individuals who...

The Kickz Stand’s Hit List #40

A watershed moment in my life as a collector happened in 2014 when I first moved to Australia. Finally, I lived in...