After a decade-long partnership, Australian retailer Up There takes another step with ASICS to strengthen their relationship with their first sneaker collaboration. This transpacific partnership is expressed through floral emblems, inspiring a unique version of the ASICS GT-II™ sneaker.
As the official flower of Hyogo Prefecture (where ASICS HQ is based), the Japanese Chrysanthemum represents ASICS. The Pink Heath is emblematic of Up There’s home in Victoria, Australia. This botanical union is symbolic of a partnership bridging oceans and language barriers, galvanized through a decade of working together.
As representations of home and environment, both flowers are expressed pictorially and through a distinct colourway. A crochet mesh is stained with the tones of the Pink Heath, colours bleeding and blending into one another. Each tongue depicts both the Japanese Chrysanthemum and the Pink Heath with intricate embroidery on alternate shoes.
The Up There x ASICS GT-II™ collaboration will be releasing at 6PM tonight (6th of May) exclusively at Up There, and online at 8AM on Saturday 7th of May. Then will be available through ASICS.com, Above The Clouds, Highs and Lows, Laced and USG on the 13th of May. For other ASICS features, click HERE and for sneaker features, click HERE.