Home Blog Page 2

ASICS Kinetic Playscape

0

ASICS SportStyle makes a bold statement at Milan Design Week with the debut of the ASICS Kinetic Playscape. This immersive installation introduces the new GEL-KINETIC™ 2.0 through a dynamic, multi-sensory journey that explores movement, design, and the connection between body and mind.

Held at Garage 21 from 22 to 24 April, the experience places visitors inside a fictional ASICS research institute, conceived by Los Angeles–based design studio NUOVA. As guests move through five distinct environments, they engage in a sequence of tactile and spatial interactions. Each space highlights motion in a new way, transitioning from grounded physicality to a more elevated and expressive state.

At the core of the Playscape sits the GEL-KINETIC™ 2.0, the latest evolution of ASICS GEL technology. Inspired by early 2000s running silhouettes, the sneaker is reimagined through a modern lens. It features advanced Scutoid GEL cushioning and a structured TPU support system, delivering all-day comfort for everyday movement and lifestyle wear.

Moreover, the installation blends Italian radical design with Japanese minimalism. It brings ASICS’ founding philosophy, Anima Sana in Corpore Sano (a sound mind in a sound body), to life through interactive design and playful exploration.

ASICS CP220 HS “On the Move”

0

Shaking up the workwear space once again, ASICS builds on the success of its sold-out work boots with a smarter, lighter solution. This time, the focus shifts to workers who are constantly on the move.

Introducing the ASICS CP220™ HS “On the Move”—a modern work shoe designed to bring running-shoe comfort into light-duty workplaces. Following strong demand from its initial workwear launch, ASICS now expands its range to support professionals in logistics, warehousing, transport, and hospitality.

At its core, the CP220™ HS is built for all-day wearability without compromise.

First, it delivers the feel of an ASICS running shoe, re-engineered for the demands of the workday. As a result, you get a familiar, lightweight ride that reduces fatigue over long shifts.

Next, the shoe features fuzeGEL™ technology, which provides soft and responsive shock absorption with every step. In addition, FLYTEFOAM™ cushioning keeps the shoe light while maintaining essential support and stability.

Breathability is also a key focus. The Air Tirana Mesh upper enhances airflow, helping regulate temperature during extended wear. Therefore, your feet stay cooler and more comfortable throughout the day.

Finally, the CP™ Grip Sole outsole ensures reliable slip resistance and durability, making it ideal for fast-paced, light industrial environments.

Now available via ASICS, the CP220™ HS “On the Move” is a strong next step in performance-driven work footwear—combining comfort, safety, and everyday practicality.

You can check-out our last feature here.

Cecilie Bahnsen x ASICS GEL-QUANTUM 360 l

0

Cecilie Bahnsen and ASICS SportStyle return with a refined new chapter in their ongoing collaboration. This time, they introduce the GEL-QUANTUM 360 I—a bold reinterpretation of an iconic silhouette that blends technical innovation with modern femininity.

First, the design takes a fresh direction. The sneaker arrives as a laceless, slip-on silhouette, offering effortless wearability and a clean, minimal look. However, beneath this simplicity lies a precisely engineered structure that balances softness with support. As a result, the shoe feels both lightweight and secure for everyday movement.

In addition, Bahnsen’s signature aesthetic stands out. Her delicate floral motif is subtly woven into the upper, adding texture and depth. Consequently, the design introduces a soft, feminine contrast to ASICS’ performance-driven DNA.

The release features two versatile colorways: a timeless black and a soft pale pink. Notably, this marks the first fully realized pink iteration in the Cecilie Bahnsen x ASICS lineup—making it a standout for collectors and style enthusiasts alike.

Underfoot, the sneaker stays true to its roots. The 360-degree GEL cushioning system delivers excellent comfort and impact absorption, ensuring a smooth ride throughout the day. Therefore, it seamlessly bridges fashion and function for modern lifestyles.

Now available via ASICS, the GEL-QUANTUM 360 I continues to push the boundaries of performance meets high fashion.

You can check-out our last feature here.

REVIEW: ASICS UB13-S GEL-SD LYTE

0

Such a dope colorway—and once again, ASICS delivers.

The ASICS UB13-S GEL-SD LYTE ‘Olive Grey / Rust Orange‘, designed in collaboration with Kiko Kostadinov Studios, pushes archival design into a bold, futuristic direction. This pair draws inspiration from sunset gradients and industrial sculptures, making it one of the most visually striking releases in the current three-pack. In my opinion, this is easily the best colorway of the trio.

First, the upper stands out immediately. The olive grey textured TPU shell creates a strong, structured base. Meanwhile, the metallic blue-to-red gradient mesh adds contrast and depth. As a result, the sneaker looks like it belongs in a Marvel-style superhero suit—bold, technical, and eye-catching.

In addition, ASICS keeps the signature details intact. The iconic toe guard gives the GEL-SD-LYTE its distinct identity. The split grey and orange laces add a subtle but effective pop. On top of that, the twisted tongue pull tab, a hallmark of Kiko Kostadinov collaborations, reinforces the design language.

When it comes to comfort, this pair performs. The combination of FLYTEFOAM PROPEL and GEL cushioning delivers a smooth and responsive ride. Therefore, it’s ideal for all-day wear, whether you’re styling fits or on the move.

At a retail price of $300 AUD, the sneaker sits in the premium lifestyle category. You can grab a pair now via ASICS. In terms of sizing, they fit true to size, although the eggshell-inspired TPU cage creates a slightly snug feel through the midfoot.

Overall, this release blends heritage design with modern innovation. If you’re into unique silhouettes and standout colorways, this is a must-have.

You can check-out our last feature here.

ASICS GEL-KINETIC 2.0

0

Let’s take a closer look at what ASICS is calling a true Y3K sneaker. Today, we’re reviewing the latest silhouette from ASICS Sportstyle—the ASICS GEL-KINETIC 2.0 ‘Pure Silver / Blue Coast,’

Right out of the box, this sneaker makes a bold statement. It looks chunky, aggressive, and futuristic. The upper features a double-layer mesh construction. First, you get a tightly woven silver mesh. Then, it’s reinforced with a wider-pored dark grey layer for added depth and texture.

Moreover, structure and support come from a rubberized exoskeleton and metallic silver overlays. These elements lock the foot in while enhancing durability. Meanwhile, subtle hits of Blue Coast accents appear on the ASICS tiger stripes and branding, adding contrast to the monochrome base.

However, the standout feature is the heel. It creates a stacked sneaker illusion, making it look like two shoes fused into one. In addition, the inner layer includes a transparent heel counter, which improves lockdown and stability.

Interestingly, the GEL-KINETIC 2.0 draws inspiration from classic runners like the GEL-KINETIC and GEL-FRANTIC series. As a result, it blends heritage design with futuristic execution.

Underfoot, the tech truly shines. The midsole uses FF BLAST PLUS foam, delivering lightweight cushioning and responsiveness. On top of that, the TPU TRUSSTIC support cage enhances torsional stability. It may remind you of Mizuno’s Wave Prophecy system. However, ASICS takes it further with large scutoid GEL units, which improve shock absorption and energy distribution.

Together, these technologies provide excellent all-day comfort.

Even though the shoe uses mostly synthetic materials, the build feels premium, solid, and secure on foot.

Now, let’s talk price. The ASICS GEL-KINETIC 2.0 retails for $380 AUD and is available now at ASICS.

Overall, the bold design delivers strong Y3K futuristic vibes. So, if you’re looking for a chunky, tech-driven sneaker that stands out while staying comfortable all day—this might be the perfect pair for you.

CARNIVAL® x ASICS GEL-KAYANO 12.1 ‘PHRA NAKHON’

0

CARNIVAL® and ASICS just tapped into something deeper than a collab, they bottled the soul of Bangkok and laced it up. To celebrate 15 years of CARNIVAL®, the Bangkok-based streetwear powerhouse links with ASICS for the CARNIVAL® x ASICS GEL-KAYANO 12.1 ‘PHRA NAKHON’, and this one isn’t just about aesthetics, it’s storytelling in motion.

Inspired by Bangkok’s old town, Phra Nakhon, the concept hits hard: “Hidden Vibrancy, Built on Concrete.” If you’ve ever been to the city, you already get it. It’s loud but grounded, chaotic but calculated, colour bursting through grit. That exact energy is stitched into every inch of this pair.

The upper does the talking first. At a glance, you get this textured crochet-knit shell, almost understated. But move with it and boom, colour starts peeking through. That hidden multi-colour core feels like Bangkok itself: layered, unpredictable, alive. It’s not screaming for attention, it reveals itself when you’re in motion.

Then there’s the Kanok pattern. Traditional Thai art, but flipped into something modern and sharp. This isn’t slapped on for decoration, it’s embedded into the structure of the shoe, making heritage part of the build, not just the look. That’s how you do cultural storytelling properly.

Colour hits are straight from the streets: faded signboards, taxi yellows, neon flickers, late-night glow. It’s got that nostalgic-but-still-moving feel, like the city never really slows down.

And yeah, they didn’t stop at the sneakers.

The special edition box set goes all the way in. A hexagonal box inspired by the Chula kite, if you know, you know. It’s a nod to open spaces and community roots in old Bangkok, wrapped in eco-conscious materials. Inside, you’re getting the full experience: the pair, a Chula kite, tote, lace accessories, dust bag, and even a rope detail to tie it all together. This isn’t packaging, it’s part of the narrative.

Release-wise, the CARNIVAL® x ASICS GEL-KAYANO 12.1 ‘PHRA NAKHON’ already touched down April 4 at CARNIVAL®, with a global drop set for April 17. If you’re into pairs that actually mean something, not just look good on IG, this is one to lock in.

Big picture: ASICS stays refining silhouettes like the GEL-KAYANO 12.1, but CARNIVAL® brings identity, culture, and story. Together, they didn’t just make a sneaker, they translated a city.

And that’s what makes this one hit different. To stay up to date, make sure you sign up to our newsletter. For other ASICS features, click here.

NBA House Australia

0

The National Basketball Association (NBA) has officially announced its first-ever NBA House Australia, bringing an immersive basketball fan experience to Melbourne during the 2026 NBA Playoffs. The four-day event will run from May 14 to May 17 at The Timber Yard.

Moreover, two-time NBA All-Star Jaren Jackson Jr. and four-time NBA All-Star DeMarcus Cousins will headline the event, giving Australian fans a rare chance to connect with global basketball icons.

Operated by Seeker Agency, NBA House Australia will transform over 6,000 square meters into a high-energy hub of basketball and culture. Fans can enjoy interactive on-court activities, live music performances, and exclusive meet-and-greets. In addition, the event will feature a 3-on-3 celebrity game, streetwear showcases, and premium photo opportunities with the iconic Larry O’Brien Trophy.

Entertainment will continue throughout the weekend. Expect performances from international and local artists, plus appearances by Sacramento Kings mascot Slamson, the Kings Dancers, and the Kings dunk team.

“I’m excited to be part of the first NBA House in Australia,” said Jackson Jr. “Australian fans bring incredible energy, and I look forward to celebrating the NBA Playoffs with them.”

Similarly, Cousins shared his excitement: “Basketball has taken me around the world. Now, I’m grateful for the chance to visit Melbourne and experience the playoffs with passionate Aussie fans.”

Tickets for NBA House Australia are now available via Ticketmaster.

Notably, Cousins entered the league as the fifth overall pick in the 2010 NBA Draft and earned multiple All-NBA honors. Meanwhile, Jackson Jr., the fourth overall pick in 2018, won the 2022–23 NBA Defensive Player of the Year and continues to dominate as one of the league’s elite defenders.

Following successful editions across Brazil, Canada, China, France, India, Mexico, the U.S., and the UK—and its debut in Japan—NBA House Australia marks another major step in the NBA’s global expansion.

Fans in Australia can watch NBA games live on Prime Video, ESPN, and NBA League Pass. Additionally, official merchandise is available online via the NBA Store.

You can check-out our last feature here.

New ASICS GEL-KINETIC™ 2.0: Future Ready

0

ASICS is stepping confidently into the future with the GEL-KINETIC 2.0, a sneaker that doesn’t just nod to the past, it reworks it entirely. Built on decades of research and innovation from the brand’s Institute of Sport Science, this latest release feels less like a sequel and more like a complete evolution. It’s a reminder that when heritage meets forward-thinking design, the result can be something genuinely exciting.

At first glance, the GEL-KINETIC 2.0 leans into a bold, futuristic aesthetic. Drawing inspiration from Y3K design language, the silhouette feels progressive without losing touch with ASICS’ roots. Familiar elements from early-2000s runners, like layered uppers are reinterpreted through modern materials, swapping traditional synthetic leather for sleek PU overlays. The outcome is a look that feels both nostalgic and next-gen, striking that balance sneakerheads are always chasing.

But this pair isn’t just about visuals, it’s engineered for real, everyday movement. The design process focused heavily on how people actually walk and move throughout the day, not just performance running scenarios. That mindset feeds into every detail, from durability to step-in comfort. There’s a clear emphasis on long-wear usability here, making it a shoe that’s built for constant motion rather than occasional flex.

Underfoot is where things get really interesting. Using advanced pressure mapping, the GEL cushioning has been strategically positioned to better distribute impact across the foot. The updated Scutoid GEL structure introduces a more angular, dynamic shape, allowing for increased flexibility while reducing strain on key areas. It’s a subtle shift in design that translates into a noticeably smoother ride.

Layered into that is FF BLAST PLUS cushioning, wrapped in a structured TPU cage that keeps everything stable without sacrificing softness. The heel construction has also been fine-tuned, featuring a dual-layer setup that adapts to different foot shapes and lace preferences. Whether you like your kicks loose or locked in, the fit adjusts accordingly.

All up, the GEL-KINETIC 2.0 delivers a well-rounded experience with equal parts comfort, stability, and standout design. It’s not just another retro-inspired drop; it’s a reworked vision of what everyday sneakers can be when innovation leads the way.

The GEL-KINETIC™ 2.0 lands at ASICS.com.au and at select retailers from April 10, 2026, with a retail price of $380.

Sign up to our newsletter for the latest updates and exclusive drops. For other ASICS features, click here.

KIKO Kostadinov x ASICS UB13 S GEL SD LYTE™

0

April is a big month for ASICS® SportStyle, and this time it’s all about pushing design boundaries while keeping sneakers wearable for everyday life. The brand is proving that performance and style can coexist, and the latest release from their ongoing collaboration with KIKO Kostadinov Studio is a perfect example.

The UB13 S GEL SD LYTE™, that has arrived on April 3, is more than just a sneaker, it’s a statement. KIKO Kostadinov Studio has taken their signature conceptual design approach and translated it into a silhouette that works seamlessly on the streets. This isn’t just fashion for fashion’s sake; it’s a shoe built to move with you, blending creative expression and practical wearability.

One of the standout features of the UB13 S GEL SD LYTE™ is its gradient inspired color palette. Drawing from natural elements, the transitions mimic sunsets, moonlit skies, and the depths of the ocean. The result is a sneaker that changes with the light, adding depth and movement to every step. It’s subtle yet striking, giving the shoe a premium, editorial feel without losing functionality.

The upper also elevates the design, taking cues from shell like forms to create a tactile, sculptural texture. It adds an organic dimension that feels artistic but still feels grounded for day to day wear. Combined with ASICS SportStyle performance features, this shoe offers comfort, support, and durability for all day wear.

Ultimately, the UB13 S GEL SD LYTE™ highlights the strength of the ASICS and KIKO Kostadinov Studio partnership. It’s a sneaker that balances forward thinking design with real world usability, a rare blend of creativity and practicality that all enthusiasts will appreciate. Whether you’re into fashion, tech, or everyday performance, this release is one to watch.

The ASICS and KIKO Kostadinov Studio UB13-S GEL-SD-LYTE is available at ASICS.com.au and at select retailers, with a retail price of $300

Sign up to our newsletter for the latest updates and exclusive drops. For other ASICS features, click here.

REVIEW: C.P. COMPANY x ASICS GEL-QUANTUM 360 l

0

The second collaboration between C.P. Company and ASICS Sportstyle has officially arrived—and it’s clean.

Today, we’re looking at the ASICS GEL-QUANTUM 360 I “Pure Silver/Caviar.” And right away, this pair delivers a sleek, technical aesthetic.

First of all, this pair was sent over by ASICS Sportstyle Australia for review. However, all opinions are 100% my own with no outside input from ASICS or C.P. Company.

Part of a three-shoe pack, this colorway leans into a minimalist and tactical design. It draws inspiration from the concept of “Architecture in Motion.” As a result, the shoe feels modern, functional, and visually sharp.

Now, let’s talk details.

The upper features a dual jacquard mesh construction. At first glance, it looks simple. However, look closer. You’ll notice a hidden inner layer. The ASICS Tiger Stripes and C.P. Company branding subtly peek through the slits of the silver upper. This adds depth without overwhelming the design.

Even with the double-layer build, the upper remains lightweight and breathable—perfect for all-day wear.

Moving on, branding is clean but effective. You’ll find C.P. Company stamped on the toebox and printed on the transparent heel counter.

Performance-wise, this silhouette still delivers.

The ASICS GEL-QUANTUM 360 I offers all-day comfort and smooth ride. This comes from the 360 GEL cushioning system, combined with FF BLAST+ foam for responsiveness. In addition, the TRUSSTIC guidance shank improves torsional stability and support.

At $320 AUD, this sits in the premium tier.

Fit-wise, they run true to size for narrow feet. However, wide footers should go half a size up for better comfort.

Available now at asics.com.

Overall, this collaboration perfectly blends C.P. Company’s technical DNA with ASICS performance innovation. So, whether you’re styling it up or down, this pair is a strong pickup.

You can check-out our last feature here.